Gen Z and Insurance Sales: The Perfect Match

As more and more seasoned insurance agents in America reach retirement age, they’re making room for younger agents in an industry that’s already ideal for Gen Z.

Why is Gen Z so poised to take over? Keep reading to find out!

Listen to this article:

Why Gen Z?

Gen Z’s representation in the workforce is projected to rise from 27 percent to 31 percent by 2035, which will solidify them as the largest generation in the job market.

The average age of independent insurance agents is closer to retirement than you may think. Fifty percent of insurance agents are expected to retire in the next 15 years, leaving more room for the younger generation to move in. That’s a lot of opportunities for a generation that’s well acquainted with the struggles of finding a job, particularly following the aftermath of the 2020 pandemic.

The length of time studies show of how long Gen Z workers tend to stay at a job. Gen Z prioritizes career mobility, mental health, and an alignment with their personal values. They want careers that mean something to them that will have a lasting, positive impact.

Insurance agents must be flexible and adaptable to thrive in the industry and Gen Z has that upward edge.

Gen Z wants careers that mean something to them that will have a lasting, positive impact.

Passionate Workers

Gen Z are looking for meaningful careers with a positive purpose. This could likely stem from a prolonged inability to be social due to the COVID-19 pandemic. Since the majority of Gen Z graduated from high school or college during the period where social distancing was crucial, the craving for in-person connections in the workface is more prevalent.

In the insurance agent industry, your actions have an impact on the lives of your clients, making it a nice career home for this generation.

Desire Social Interaction

Hand in hand with the need for social interaction, Gen Z also tend to favor in-office work, usually paired with a hybrid-remote schedule for flexibility. Since they also prefer to work with modern tools and technology, an insurance agent career is a solid choice — especially when paired up with an FMO like Ritter!

With helpful technology at their fingertips and the essential must for social interaction with clients, an insurance agent career would fulfill their need for positive impact and purpose.

Eagerness to Learn

Gen Z also want to learn from willing mentors. The relationship between mentor and mentee is incredibly important to Gen Z, as they want someone who is willing to help them navigate their personal career journeys and continue towards progress in their goals. With a seasoned professional at their side, Gen Z could become a powerhouse within the insurance industry to further their career growth.

Adaptable and Flexible

Due to the ever-changing nature of the insurance industry, it’s also a haven for Gen Z workers looking for a challenging, innovative career. Because the pandemic caused everyone to adapt to keep things running smoothly in a more remote setting, Gen Z especially excelled at innovating their processes by transitioning to remote work or school models.

Being the youngest current generation in the workforce that also went through the 2020 pandemic, they have been through so many changes and have adapted to them as a result. With that in mind, they also want to help implement these changes with the help of their managers or organizations to help optimize their processes and make work even easier. The easier things are for insurance agents’ clients, the better for the industry.

Those who are a part of Gen Z and looking for a meaningful, positive career are likely to find it in the insurance industry. With benefits including flexible schedules, growth opportunities, and fair compensation, life as an insurance sales agent can hit all the marks.

Thinking of becoming an insurance agent? Selling insurance is a rewarding career path for the many people who choose to pursue it. If you think insurance is your calling, check out our free guide, Your Step-By-Step Guide to Getting Started in Insurance Sales!

Are you looking to start or transition to a career in insurance sales? You’ve come to the right place! Ritter serves to prepare insurance professionals for everything the industry throws at them. Complete your free registration with Ritter today!